Awareness is a powerful tool. A month of awareness has the potential to make waves, and this month is the 25th National Breast Cancer Awareness Month. That's 25 years worth of bright pink waves.
I've been sporting bright pink waves of my own but I was unprepared for the impact it would have. It's been a great conversation starter and an ever-present reminder of the reason it's there.
I'm referring a couple of pink hair extensions from the Pink Hair For Hope campaign. The extensions are really fun, and work overtime to create that awareness. My sister Emily put mine in at Mode Salon, one of over 375 participating salons. You'll get a hair extension for each $10 donation. Check out the pics to see how it works!

The tools of the trade.

Me before getting my extension.

Once the extension is in the stylist will cut it and style it to match your hair. Here's my mom and my sister rocking their pink!
Having pink hair was a great way to create awareness. I've gotten a lot of comments and compliments about it, and it's sparked a few good conversations. The fight against breast cancer is close to my heart; my grandmother is one of over 2.5 million breast cancer survivors in the United States, according to the American Cancer Society. The most important thing to do, I've learned, is to celebrate victories no matter how big or small they might be. Remembered your self exam this month? Celebrate. Got a mammogram with a friend? Celebrate. Been cancer free for 14 months? Celebrate! (That's you, Memere!)
I scored tickets to the Patriots game this weekend... there was pink everywhere! And I was pretty impressed with the "Pink" House last week. Have you seen anything else noteworthy this month? Or maybe you've done some awareness rallying yourself... share with us!










Thanks for coming to the salon Dan.
Great post!
When I was getting my hair cut today the hairdresser asked me if I wanted some pink in my hair! I think she was kidding and it's not really my color, so I declined the extensions. Now I'm having regrets... maybe I could have pulled off the look...
Another great post, Dan Francisco!
You're welcome, Em! Love Mode Salon!
Greg- Of course you could have pulled off pink!