Swept Away

We love our furry friends, even if their coats incessantly shed all over the place. When you're covered, just brush lint off with the Be Forever Furless tool. Designed by Lilly Brush, the Forever Furless’ densely packed nylon bristles trap particulates, while the ergomically designed handle makes it easy to swipe in any direction. It also captures human hair, household lint, and even sweater pills, too. With no annoying rolls of sticky tape to peel, this reusable brush cleans easily with just a rinse at the sink and will work for years to come. Use it on apparel, upholstery, carpets, bedding, car seats, or any surface where Fido has left reminders. Featured in a New York Times' story on “well-equipped pets," this picker-upper will quickly sweep away unwanted pet hair with the flick of the wrist.

Lilly Brush

Lint & Pet Hair Remover

Swept Away

We love our furry friends, even if their coats incessantly shed all over the place. When you're covered, just brush lint off with the Be Forever Furless tool. Designed by Lilly Brush, the Forever Furless’ densely packed nylon bristles trap particulates, while the ergomically designed handle makes it easy to swipe in any direction. It also captures human hair, household lint, and even sweater pills, too. With no annoying rolls of sticky tape to peel, this reusable brush cleans easily with just a rinse at the sink and will work for years to come. Use it on apparel, upholstery, carpets, bedding, car seats, or any surface where Fido has left reminders. Featured in a New York Times' story on “well-equipped pets," this picker-upper will quickly sweep away unwanted pet hair with the flick of the wrist.
Underrepresented Entrepreneur

Grommet Launch Conversation

Grommet Launch Conversation

  • Elsie
    Elsie

    Hi! Elsie here, from Lilly Brush Co., LLC. We are super excited to be launching our new BE FOREVER FURLESS on The Grommet today! Designed with the help of one very furry and lovable rescue dog named Lilly, the BFF brush is ready to rescue you from pet hair and muddy paw prints everywhere. If you have any questions you’d like to share, Lilly and I are standing by and would be happy to chat. Thanks for taking a look. Have a great day!

  • Peggy
    Peggy
    4/24/2014 12:23 PM

    Hi Elsie! Great idea! The video shows that a rinse in the sink cleans out the brush. Is there another way to clean it? I don't want pet hair in the sink.

    Thanks,

    Peg

  • Elsie
    Elsie – Special Guest
    4/24/2014 12:53 PM

    @Peggy Hi Peggy! Great question! Longer pet hair will gather in an easily removable roll on top of the bristles when you use rapid back and forth sweeps, and then you can pluck the hair from the brush with your fingers and throw it right in the trash. It's easy! :)

  • roseann
    roseann
    4/24/2014 12:43 PM

    Hi Elsie! Love this product! Could you please tell me if this brush is successful at removing pet hair from microfiber sofa's as well?

  • Elsie
    Elsie – Special Guest
    4/24/2014 12:53 PM

    @roseann

  • Elsie
    Elsie – Special Guest
    4/24/2014 12:55 PM

    @Elsie Hi Roseann! Yes, it does work on microfiber. My bet beds are microfiber, and the BFF picks up the pet hair really quickly and easily on them. Thanks for asking!

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:28 PM

    @Elsie Oops! Pet beds!

  • Jessica
    Jessica
    4/24/2014 12:52 PM

    This looks great! It's hard to tell from the video/photos though- how gentle would this be on clothing? The description mentions clothing once, but seems like it's a little more abrasive and would be best on bedding, furniture, or jackets (i.e., not shirts, dresses, etc.)?

    Thanks,

    Jessica

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:05 PM

    @Jessica Hi Jessica- Actually, it is made for clothing! The BFF is a larger version of our SAVE OUR SWEATERS brush which is made for removing pills and lint from 100% natural fiber knits. I use both brushes on my best cashmere and silk garments, and all my other clothing as well so I promise they are safe for use on clothing.The only thing we don't recommend them for is artificial fiber knits...like acrylic sweaters. Otherwise, you are good to go:) Have a great day! -Elsie

  • Scott
    Scott
    4/24/2014 1:04 PM

    Does this keep it's ability to pick up hair over time? Meaning, does it lose effectiveness after a few months or so?

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:19 PM

    @Scott Hi Scott- Thanks for asking! We are super proud of the quality and engineering we put into the BFF brush. The nylon bristles are specially designed to maintain their effectiveness for many years, and our product manufacturer is one of the top brush- manufacturing companies in the world. I have been using the same prototypes at home daily for two years now, and they look as new as the day they arrived at my doorstep, and believe me, we put them through their paces in my house! Our home BFF brushes clean pet hair off of clothes, sofas, rugs and car interiors, and muddy paw-prints off of everything! Now and then, we wash them with a little light soap and water...easiest upkeep ever:) Best regards! -Elsie

  • Guest
    Guest
    4/24/2014 1:07 PM

    Can you use this on the pet as well, to get loose hair?

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:27 PM

    @Guest Hello! I tried it on Lilly, and it only picked up the loose fur on the surface of her coat...but she loved the attention! :) -Elsie

  • Sally Berri
    Sally Berri
    4/24/2014 1:28 PM

    Hi there!

    Do you make a larger sized brush/longer handle. This looks like it might be great on carpets and floors too and I would prefer not to have to get on the floor to clean. Thanks! Sally

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:33 PM

    @Sally Berri Hi Sally! Great question! We do not yet have a larger brush with a longer handle on the market...but it's in the works;-) Stay tuned! Have a great day! -Elsie

  • Kate
    Kate
    4/24/2014 1:32 PM

    Hi Elsie!

    Is this a new product version? The one on your website appears to have only one row of bristles and is listed at 12.95. Because I live in a multi-cat household, I want to be sure I purchase the best option.

    Thanks,

    Kate

  • Kate
    Kate
    4/24/2014 1:34 PM

    Elsie, nevermind...I see you answered this above.

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:49 PM

    @Kate Hi Kate! We have two sizes of Lilly Brush products. The SAVE OUR SWEATERS brush is a small portable version of the larger BE FOREVER FURLESS brush. They do, in fact, have the same bristles that work the same ways.I keep the SOS brush in my purse and glove compartment for on-the-go clean ups...I just can't stand sticky rollers...and I keep the BFF large brush at home for household cleaning. I hope that helps you with your decision. Lilly says hi to the kitties! -Elsie

  • Lional
    Lional
    4/24/2014 1:47 PM

    Hi Elsie! We have two long hair cats and getting the fur off the cat tree and our furniture is always a challenge. Your BFF brush looks great. Will it work well on the short carpet type nap on the Cat Trees?

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:54 PM

    @Lional Hi Lional! Absolutely! I think you're going to be thrilled with how well it works! Have a great day! -Elsie

  • Kristen
    Kristen
    4/24/2014 3:06 PM

    This was featured in my email and listed as a recent launch. I tried to order and there is no place to put my payment information or to place the order. Now I see at the top it says out of stock. When will these become available again?

  • Meredith
    Meredith
    4/24/2014 3:21 PM

    @Kristen

    Hi Kristen,

    It should be back up and running now for you to purchase. Let us know if you are having any trouble. Thanks!

  • Joe
    Joe
    4/24/2014 6:38 PM

    Hello Elsie,

    Are your brushes manufactured in the USA ? If not, what countrys are they manufacture in ?

    Best Regards

  • Elsie
    Elsie – Special Guest
    4/24/2014 10:42 PM

    @Joe Hi Joe, Lilly Brush is manufactured by an American company with manufacturing plants in both the US and China. Our brushes are manufactured in China. Please see my reply to Rod for more info. Thanks!

  • Rod
    Rod
    4/24/2014 7:31 PM

    Hi Elsie, good product! Thanks.

    Only one thing.

    Why is this item has to be made in China?

    Frankly, For been made in China it should have a better price.

    Rod (In TX)

  • Charlotte
    Charlotte
    4/24/2014 7:54 PM

    @Rod I was going to buy one until I saw your post that it's made in China. I won't be purchasing one now.

  • Elsie
    Elsie – Special Guest
    4/24/2014 10:45 PM

    @Charlotte Hi Rod and Charlotte- I tried to get them manufactured in the US! I called tons of US brush manufacturers capable of making what I was looking for, but because I wasn't a big fish to them, they had no interest in even discussing this project with me...until I called the Malish Corporation in Willoughby, Ohio. They took my call, and worked with me every step of the way to make sure that the design I had in mind, and the quality I wanted, was what I ended up with. Malish has a large manufacturing plant in Ohio, and also one in China. They are everything an American company should be, and I am proud and very grateful to be able to work with them. They took a chance on my wild idea when no one else in the US would. Thanks for your input.

  • Robert
    Robert
    4/24/2014 8:19 PM

    If your brush doesn't function is there a warranty.my rat terrier leaves hair everywhere

  • Elsie
    Elsie – Special Guest
    4/24/2014 11:00 PM

    @Robert Hi Robert- I sooo would not be selling a product that didn't work. That said, as you know, Rat Terrier hair is as tenacious as...well...rat terriers are, and it has a wily way of weaving itself into all kinds of fabric, so it's a challenge for any pet hair remover. If you do decide to give the BFF a try, please contact me through our Lilly Brush contact page with as much feedback as you can stand to give. if, in the end, you are not happy, i will certainly refund your money. Many thanks! -Elsie

  • Theresa
    Theresa
    4/24/2014 11:24 PM

    Does it work on human hair?

  • Elsie
    Elsie – Special Guest
    4/24/2014 11:42 PM

    @Theresa Hi Theresa! Yes:) I wear a lot of wool and polar fleece in the winter, and it gets covered in long blonde strands. Honestly, I think I shed more than Lilly, does! The BFF pulls hair off of clothing better than anything I've ever tried. I dampen the Lilly Brush in winter to cut static when I use it on clothing. If you've ever used a sticky roller to remove hair and lint from clothes you'll have noticed how it ADDS static to your clothes while you roll which makes you even more magnetic to more hair and lint! Lilly Brush does not. I think you'll like it! Thanks for writing in! Have a great night! -Elsie

The launch day conversation has ended. Please direct further questions about this Grommet to our Community Experience Team.

 

Lilly Brush

Lint & Pet Hair Remover

Swept Away

We love our furry friends, even if their coats incessantly shed all over the place. When you're covered, just brush lint off with the Be Forever Furless tool.

Designed by Lilly Brush, the Forever Furless’ densely packed nylon bristles trap particulates, while the ergomically designed handle makes it easy to swipe in any
direction. It also captures human hair, household lint, and even sweater pills, too. With no annoying rolls of sticky tape to peel, this reusable brush cleans easily with just a rinse at the sink and will work for years to come.

Use it on apparel, upholstery, carpets, bedding, car seats, or any surface where Fido has left reminders. Featured in a New York Times' story on “well-equipped pets," this picker-upper will quickly sweep away unwanted pet hair with the flick of the wrist.
Read More Read Less
Lilly Brush - Pet Hair & Lint Brush

Grommet Launch Conversation

  • Elsie
    Elsie

    Hi! Elsie here, from Lilly Brush Co., LLC. We are super excited to be launching our new BE FOREVER FURLESS on The Grommet today! Designed with the help of one very furry and lovable rescue dog named Lilly, the BFF brush is ready to rescue you from pet hair and muddy paw prints everywhere. If you have any questions you’d like to share, Lilly and I are standing by and would be happy to chat. Thanks for taking a look. Have a great day!

  • Peggy
    Peggy
    4/24/2014 12:23 PM

    Hi Elsie! Great idea! The video shows that a rinse in the sink cleans out the brush. Is there another way to clean it? I don't want pet hair in the sink.

    Thanks,

    Peg

  • Elsie
    Elsie – Special Guest
    4/24/2014 12:53 PM

    @Peggy Hi Peggy! Great question! Longer pet hair will gather in an easily removable roll on top of the bristles when you use rapid back and forth sweeps, and then you can pluck the hair from the brush with your fingers and throw it right in the trash. It's easy! :)

  • roseann
    roseann
    4/24/2014 12:43 PM

    Hi Elsie! Love this product! Could you please tell me if this brush is successful at removing pet hair from microfiber sofa's as well?

  • Elsie
    Elsie – Special Guest
    4/24/2014 12:53 PM

    @roseann

  • Elsie
    Elsie – Special Guest
    4/24/2014 12:55 PM

    @Elsie Hi Roseann! Yes, it does work on microfiber. My bet beds are microfiber, and the BFF picks up the pet hair really quickly and easily on them. Thanks for asking!

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:28 PM

    @Elsie Oops! Pet beds!

  • Jessica
    Jessica
    4/24/2014 12:52 PM

    This looks great! It's hard to tell from the video/photos though- how gentle would this be on clothing? The description mentions clothing once, but seems like it's a little more abrasive and would be best on bedding, furniture, or jackets (i.e., not shirts, dresses, etc.)?

    Thanks,

    Jessica

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:05 PM

    @Jessica Hi Jessica- Actually, it is made for clothing! The BFF is a larger version of our SAVE OUR SWEATERS brush which is made for removing pills and lint from 100% natural fiber knits. I use both brushes on my best cashmere and silk garments, and all my other clothing as well so I promise they are safe for use on clothing.The only thing we don't recommend them for is artificial fiber knits...like acrylic sweaters. Otherwise, you are good to go:) Have a great day! -Elsie

  • Scott
    Scott
    4/24/2014 1:04 PM

    Does this keep it's ability to pick up hair over time? Meaning, does it lose effectiveness after a few months or so?

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:19 PM

    @Scott Hi Scott- Thanks for asking! We are super proud of the quality and engineering we put into the BFF brush. The nylon bristles are specially designed to maintain their effectiveness for many years, and our product manufacturer is one of the top brush- manufacturing companies in the world. I have been using the same prototypes at home daily for two years now, and they look as new as the day they arrived at my doorstep, and believe me, we put them through their paces in my house! Our home BFF brushes clean pet hair off of clothes, sofas, rugs and car interiors, and muddy paw-prints off of everything! Now and then, we wash them with a little light soap and water...easiest upkeep ever:) Best regards! -Elsie

  • Guest
    Guest
    4/24/2014 1:07 PM

    Can you use this on the pet as well, to get loose hair?

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:27 PM

    @Guest Hello! I tried it on Lilly, and it only picked up the loose fur on the surface of her coat...but she loved the attention! :) -Elsie

  • Sally Berri
    Sally Berri
    4/24/2014 1:28 PM

    Hi there!

    Do you make a larger sized brush/longer handle. This looks like it might be great on carpets and floors too and I would prefer not to have to get on the floor to clean. Thanks! Sally

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:33 PM

    @Sally Berri Hi Sally! Great question! We do not yet have a larger brush with a longer handle on the market...but it's in the works;-) Stay tuned! Have a great day! -Elsie

  • Kate
    Kate
    4/24/2014 1:32 PM

    Hi Elsie!

    Is this a new product version? The one on your website appears to have only one row of bristles and is listed at 12.95. Because I live in a multi-cat household, I want to be sure I purchase the best option.

    Thanks,

    Kate

  • Kate
    Kate
    4/24/2014 1:34 PM

    Elsie, nevermind...I see you answered this above.

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:49 PM

    @Kate Hi Kate! We have two sizes of Lilly Brush products. The SAVE OUR SWEATERS brush is a small portable version of the larger BE FOREVER FURLESS brush. They do, in fact, have the same bristles that work the same ways.I keep the SOS brush in my purse and glove compartment for on-the-go clean ups...I just can't stand sticky rollers...and I keep the BFF large brush at home for household cleaning. I hope that helps you with your decision. Lilly says hi to the kitties! -Elsie

  • Lional
    Lional
    4/24/2014 1:47 PM

    Hi Elsie! We have two long hair cats and getting the fur off the cat tree and our furniture is always a challenge. Your BFF brush looks great. Will it work well on the short carpet type nap on the Cat Trees?

  • Elsie
    Elsie – Special Guest
    4/24/2014 1:54 PM

    @Lional Hi Lional! Absolutely! I think you're going to be thrilled with how well it works! Have a great day! -Elsie

  • Kristen
    Kristen
    4/24/2014 3:06 PM

    This was featured in my email and listed as a recent launch. I tried to order and there is no place to put my payment information or to place the order. Now I see at the top it says out of stock. When will these become available again?

  • Meredith
    Meredith
    4/24/2014 3:21 PM

    @Kristen

    Hi Kristen,

    It should be back up and running now for you to purchase. Let us know if you are having any trouble. Thanks!

  • Joe
    Joe
    4/24/2014 6:38 PM

    Hello Elsie,

    Are your brushes manufactured in the USA ? If not, what countrys are they manufacture in ?

    Best Regards

  • Elsie
    Elsie – Special Guest
    4/24/2014 10:42 PM

    @Joe Hi Joe, Lilly Brush is manufactured by an American company with manufacturing plants in both the US and China. Our brushes are manufactured in China. Please see my reply to Rod for more info. Thanks!

  • Rod
    Rod
    4/24/2014 7:31 PM

    Hi Elsie, good product! Thanks.

    Only one thing.

    Why is this item has to be made in China?

    Frankly, For been made in China it should have a better price.

    Rod (In TX)

  • Charlotte
    Charlotte
    4/24/2014 7:54 PM

    @Rod I was going to buy one until I saw your post that it's made in China. I won't be purchasing one now.

  • Elsie
    Elsie – Special Guest
    4/24/2014 10:45 PM

    @Charlotte Hi Rod and Charlotte- I tried to get them manufactured in the US! I called tons of US brush manufacturers capable of making what I was looking for, but because I wasn't a big fish to them, they had no interest in even discussing this project with me...until I called the Malish Corporation in Willoughby, Ohio. They took my call, and worked with me every step of the way to make sure that the design I had in mind, and the quality I wanted, was what I ended up with. Malish has a large manufacturing plant in Ohio, and also one in China. They are everything an American company should be, and I am proud and very grateful to be able to work with them. They took a chance on my wild idea when no one else in the US would. Thanks for your input.

  • Robert
    Robert
    4/24/2014 8:19 PM

    If your brush doesn't function is there a warranty.my rat terrier leaves hair everywhere

  • Elsie
    Elsie – Special Guest
    4/24/2014 11:00 PM

    @Robert Hi Robert- I sooo would not be selling a product that didn't work. That said, as you know, Rat Terrier hair is as tenacious as...well...rat terriers are, and it has a wily way of weaving itself into all kinds of fabric, so it's a challenge for any pet hair remover. If you do decide to give the BFF a try, please contact me through our Lilly Brush contact page with as much feedback as you can stand to give. if, in the end, you are not happy, i will certainly refund your money. Many thanks! -Elsie

  • Theresa
    Theresa
    4/24/2014 11:24 PM

    Does it work on human hair?

  • Elsie
    Elsie – Special Guest
    4/24/2014 11:42 PM

    @Theresa Hi Theresa! Yes:) I wear a lot of wool and polar fleece in the winter, and it gets covered in long blonde strands. Honestly, I think I shed more than Lilly, does! The BFF pulls hair off of clothing better than anything I've ever tried. I dampen the Lilly Brush in winter to cut static when I use it on clothing. If you've ever used a sticky roller to remove hair and lint from clothes you'll have noticed how it ADDS static to your clothes while you roll which makes you even more magnetic to more hair and lint! Lilly Brush does not. I think you'll like it! Thanks for writing in! Have a great night! -Elsie

The launch day conversation has ended. Please direct further questions about this Grommet to our Community Experience Team.