Here at The Grommet our mission is to put an end to nameless, faceless business and highlight the people and the stories behind the products we launch each day. And it's in that spirit that we're continuing this series to further share the stories of our Makers with you. Get to know them better, learn more about their journeys as Makers and entrepreneurs and learn how you, The Grommet Community, have changed their businesses for the better.
In this installment we're catching up with Anton Willis, the Maker behind Oru Kayak, the original foldable kayak. Oru launched on The Grommet just this summer, and immediately captured our community's interest–there truly is nothing else like it.
What has surprised you most about starting a business?
Strategy is overrated. Adaptability is underrated.
Best creative advice that you ever received?
"You've got talent. Don't waste it–work harder than everyone else."
What has been the most rewarding part of business for you?
Seeing people use Oru Kayaks in places I've dreamed of visiting.
What did you take away from your launch day here on The Grommet?
The Grommet community has been a great source of feedback. The open conversation with the consumer is always welcome and always provides incredible feedback.
Words of wisdom for other Makers and entrepreneurs?
It's a distance race, not a sprint. Organize your life to give yourself enough time and space to make things happen.
To learn more about Oru Kayak, watch our video here.
Want more? Check out past posts in our Meet the Maker series.