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We're The Grommet Now

We changed our company name from Daily Grommet to The Grommet.  This shift represents a doubling down in our commitment to “Grommet.” As the company has evolved the word “Daily” has become superfluous, while Grommet is enduring.


I chose the word Grommet in 2008 when this company was just a gleam in my eye.  Why?  Those reasons remain equally true today:


  • As an industrial designer and product geek, I simply love hardware!  And I have a strong fondness for Grommets in particular. In most applications, like shower curtains, carrying bags, and outdoor gear, Grommets are a humble piece of hardware that simply makes things stronger and better.  And they can have real wit and humor when applied in unexpected places like stationery, and as a decorative texture on apparel.
  • The name is like a “wink” to Makers.  Most people don’t know what a Grommet is.  That’s OK!  It made the name all the more appealing to me because that meant we could define it whatever we wanted.  But for a fellow hardware or DIY person, it’s a subtle wink—a little bond and connection.
  • Like the hardware, Grommets are products that “make things better” too.  In the case of a new technology or a smart invention, these products can help us in our daily lives.  In the case of a domestically produced Grommet--or one that is manufactured in an impoverished area--they can create needed jobs.  They can preserve a craft, or a quality way of producing a product that is at risk of disappearing. In the case of a company founded by a woman, a young grad, or a senior citizen, they can give lift to an under-represented entrepreneur.  As social enterprises, Grommets can fundamentally improve lives.  As green or sustainable products, they can improve the planet.

Finally, people often call us The Grommet, so we decided to go with the flow.  We like it better too.


It makes us smile to know that the simple act of buying or sharing a Grommet is a truly powerful act.  It empowers us as citizens and consumers to support the companies creating the world we want to live in.



  • Bonnie Wright Says:

    I cannot do the survey as I have yet to experience the changes in the website. Looking at the list of changes does not give me what I need to comment. I love the FLYGRIP that I purchased.

  • Bea Says:

    LOVE The Grommet. I have ordered numerous gifts from your site, and tell anyone that will listen to me "You have to check out The Grommet". I don't like the new look. I quickly navigated through and was about to easily and quickly leave the site - That has NEVER happened to me before. I am not sure the bells and whistles are worth the change...it was working well.

  • Maesel Says:

    I was SO happy to find this GREAT site. I've told at least 50 people about the Daily Grommet. It's so cool. Well, it was. The opportunity to see & hear the artists experience how they came to make the product was very important to me. It's gone. The most important to me is that the products are made in USA. I love supporting these folks. W

  • Maesel Says:

    I was so blessed to find the Daily Grommet. I just loved it told a great many about it. Something highly important to me was meeting the artist & hearig their story. It put a personal touch & made me even more happy to support these folks. That's gone. Why would you change anything when you had such a great thing going for you? Kay

  • Jules Says:

    @Bea and @Maesel, Can you email me directly so I can ask you some questions? I would be much obliged. jules @ thegrommet.com

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