Makers need more than a great idea, well crafted product, or solid business plan to get their companies off the ground -- they need capital. There are several ways to get funding for a business, however crowdfunding is a growing choice for many entrepreneurs out there.
What is crowdfunding?
Crowdfunding is a funding method where people (the "crowd") fund personal or business projects and ideas with their own money. They essentially make a donation to a crowdfunding campaign in order to help a particular business or venture get the initial momentum and the push it needs. It works like this: you post your project on one of many crowdfunding sites which have a large group of users, or "potential investors", and they will fund your project (by making a monetary donation) if they are interested. Through crowdfunding sites, such as IndieGogo and Kickstarter, individuals are influencing the world by amplifying the impact of products and voting with their dollars.
The Grommet is a natural next step for crowdfunded Makers. In fact, we've launched many products that came out of successfully crowdfunded: Get it Right Spatulas, Skallops, and Monkeylectric (just to name a few). See them all here.
If you know of one that would be a great fit, please let us know about it in the comments below.
If you're a Maker thinking of launching your own crowdfunding campaign, be sure to check out these crowdfunding success secrets from our Maker, Sunskis, before you do.