Hella Bitter

Craft Bitters

Dash to taste

There’s nothing like a signature drink to spice up a dinner or cocktail party. Lemon Fizz, Southside, or Old Fashioned—the special sauce that gives each one of these cocktails its distinct flavor is an extract called bitters made from an infusion of spices, herbs, and aromatics.

In early 2000, friends Eduardo Simeon, Tobin
Ludwig, and Jomaree Pinkard began experimenting with making their own craft bitters. By 2011, their hobby had become a deliciously satisfying business called Hella Bitter located in Brooklyn NY.

Hella Bitter's Citrus contains a mix of nine different citrus flavors perfect for creating light and refreshing cocktails like the previously mentioned Lemon Fizz and Southside. Or, you can try a Hella favorite recipe for Gin & Soda: 1 oz. Tanqueray, 5 dashes of citrus bitters, 2 oz. seltzer, and a grapefruit twist.

Notes of clove and allspice combined with a kick of black peppercorns and caraway make Hella Bitter's Aromatic a great addition to bourbon, whiskey, or rum-based drinks, such as the ever popular Dark and Stormy.

Raise a glass to a creative way to add fun and flavor to cocktail hour. Is it 5 o’clock yet?
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Hella Bitter - Craft Bitters

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Grommet Launch Conversation

  • Eduardo

    We think a lot about the complexity and depth our extracts add to cocktail and food recipes. This effect is not the result of chance. Our bitters are meticulously handcrafted in New York. We’re proud of what’s in the bottle and you’ll see why when you taste it.

  • Samantha
    1/16/2014 8:55 AM

    Good morning! They both sound delicious! What is the shelf life once the bottle is opened?

  • Aaron
    1/16/2014 11:09 AM


    Hi Samantha, Aaron from The Grommet here. Let me ask Eddie and get back to you in a jiffy.

  • Eduardo
    Eduardo – Special Guest
    1/16/2014 11:16 AM

    Hey @Samantha, thanks for your question! Our bitters are made with high proof spirit that acts as a delicious preservative. The shelf life is very long - about two years. Each bottle has a Best By date stamped on it.

    Hope that answers your questions. Thank you for supporting Hella Bitter and The Grommet!

  • Judith
    1/16/2014 4:37 PM

    Do you include any recipes for drinks or sauces with either bitters?

  • Guest
    1/18/2014 6:25 PM

    I had the opportunity to test your citrus blend in a mojito and it was out of this world!!! Thank you fellas and Hella :)

The launch day conversation has ended. Please direct further questions about this Grommet to our Community Experience Team.