Elastic Lacing System

Laces Out

Hickies replaces your traditional shoelaces, and turns any pair of lace-up shoes into comfortable slip-ons while keeping them secure on your feet.

As long as your shoe has eyelets, Hickies will fit; each set is adjustable to any shoe size, from kids to adults. Made of a flexible elastic that loosens and contracts with your foot, Hickies have a bit of memory so they keep their shape. They're perfect for just about anyone—from
everyday athletes, business travelers, the elderly and kids who can't yet tie their shoes to style-conscious folks who like their kicks to match their style.

Mariquel Waingarten and Gaston Frydlewski created Hickies because tying shoes is a hassle and the bow on the top of the shoe never looked quite right. They disliked how easily and often their shoes came untied and how dirty the laces became with use. After several years of research and testing, they invented a better shoelace, and launched it on Kickstarter.

Make Hickies your go-to laces and never be at loose ends again.
Read More Read Less

Shop HICKIES Products

Grommet Launch Conversation

  • Vanessa

    Hello everyone! My name’s Vanessa Gonzalez, and I will be your HICKIES guide today. HICKIES, no, not the saucy marks of affection but the elastic lacing system will revolutionize your shoe wear and make any shoe a slip-on! The colorful bands that will adorn your sweet kicks are one size fits all. You will never have to tie your shoes again. That’s a promise, ladies and gentlemen. As your HICKIES guide, I will pave your way to a shoelace-hassle-free life. Welcome, and ask away!

  • Lisa
    9/17/2013 12:40 PM

    Hi, I was wandering if the colors of the lacing system are interchangeable? If I got the rainbow package and I need the yellow hickie to have a blue circle instead of green, can I swap them out or is green the only color that can go with yellow and blue the only color that goes with the purple ones? Just curious, thanks!

  • Vanessa
    Vanessa – Special Guest
    9/17/2013 12:57 PM

    @Lisa Fabulous question!! The "circles"or "heads" are interchangeable with in your pack or with other HICKIES in your collection. Just simply stretch the band slightly and push the head out, pop the new head in and you are set to go! I do this with mine all the time!

  • Robin
    9/17/2013 12:47 PM

    In the video you show pink hickies with a blue/turquoise button. I don't see this combo available, except as part of the rainbow colors. Can they be purchased separately?

  • Vanessa
    Vanessa – Special Guest
    9/17/2013 1:24 PM

    @Robin the pink with the turquoise head are available however we have decide to launch a small assortment of colors on The Grommet.

    9/17/2013 1:02 PM

    Are these good for children on the soccer field or baseball field? Always have laces coming untied!!!

  • Aaron
    9/17/2013 1:23 PM


    Hi Linda,

    Aaron from The Grommet here. Certainly, Hickies recommends them for athletic endeavors! They provide a snug fit and are unlikely to come apart as the loop fits tightly around the head.

  • Kathy
    9/17/2013 1:05 PM

    Interesting! Are these easily removable from shoes? I think my parents would use them, but only if they could use them on another pair of shoes once the initial pair is worn out.

  • Vanessa
    Vanessa – Special Guest
    9/17/2013 1:27 PM

    @Kathy Hi Kathy! Yes, they are easy to remove and interchange between shoes. Great for every age!

  • Bill
    9/17/2013 1:11 PM

    How many do you get for 19.95?

  • Vanessa
    Vanessa – Special Guest
    9/17/2013 1:29 PM


    Hi Bill,

    14 pieces in a pack, enough for one pair of shoes, in most cases you will have a few extra depending on the number of eyelets.

  • Sunny
    9/17/2013 1:31 PM

    Hey there; How many come in each pack? Should I buy two packs for high tops?


  • Vanessa
    Vanessa – Special Guest
    9/17/2013 1:52 PM

    @Sunny Hi Sunny!

    14 in one pack, you should be fine with just one pack for your high tops.

  • Nancy
    9/17/2013 2:20 PM

    May I ask why they chose the name? I would probably buy them if they were not called "hickies". No, seriously...

  • Vanessa
    Vanessa – Special Guest
    9/17/2013 3:30 PM


    Hi Nancy,

    HICKIES are marks of affection and our slogan is "love your kicks" - we want to leave little marks of affection on everyone's sneakers.

  • Tristan
    9/17/2013 3:24 PM

    Hi, Vanessa! As a diabetic, foot protection is part of my daily routine, and these laces would make things so much easier to get my shoes on and off. We know nothing lasts forever, even regular shoe laces. May I ask if the makers have offered any estimates on how long Hickies last? Do they lose elasticity after a time? Please note: The function is great, the price is great, no complaints! ^__^

  • Vanessa
    Vanessa – Special Guest
    9/17/2013 5:52 PM

    @Tristan Hi Tristan,

    The great thing about them is that they have no memory, HICKIES stretch up to twice their original length, and they bounce back to their original size.

    HICKIES are made from a specially designed compound of elastometers developed specifically for this product.

    9/17/2013 3:37 PM

    I'm 68 and quites busted up from many athletic traumas. It's quite uncomfortable to bend over to tie my shoes when my back is sore so these would be very helpful.

    I try to buy Velcro strap shoes but they seem to wear out or get lint in the Velcro.

    Do these Hickies come in plain white or black colors with black or white buttons.

    If not, they should.

    I don't always want bright colors on my clothing.

    I might want to go to an event where I want to dress more formally and wear black or brown shoes and don't want to look like I'm wearing clown shoes.

  • Amy
    Amy – Grommet Team
    9/17/2013 5:15 PM

    Hi Cedric,

    We have you covered. We're offering both black and white options and you can choose them in the drop down list when adding to your cart.

  • dawn
    9/17/2013 4:19 PM

    Could I use these on skates?

  • Amy
    Amy – Grommet Team
    9/17/2013 9:08 PM

    Hi Dawn,

    I can see how this would be beneficial - who wants laces getting in the way when you skate? I want to be sure I find the correct answer for you here. I'm checking with Vanessa now and someone will respond shortly with the answer.

  • Aaron
    9/17/2013 9:10 PM


    Hi Dawn, While they are designed to be used for physical activities, I would be cautious using them with skates, primarily because the tightness of the lacing helps to add structural integrity to the fit of the skate. I believe Hickies are better applied for sports such as running or tennis.

  • Denise
    9/17/2013 4:52 PM

    Where are these made? USA?

  • Amy
    Amy – Grommet Team
    9/17/2013 6:11 PM

    Hi Denise,

    The founders are based in the U.S. and that's where they are created, yet they are manufactured in Taiwan.

  • Guest
    9/17/2013 5:50 PM

    Can these be used for small children? I am talking 7 to 8 yrs old. Or will the bad be too large?

  • Amy
    Amy – Grommet Team
    9/17/2013 9:06 PM

    Hi there,

    That's a great question and I'm sure other's will be wondering the same thing. I'm checking with Vanessa now and she or I will be responding shortly with the answer.

  • Aaron
    9/17/2013 9:16 PM

    Piggy backing on Amy's response:

    The Hickies would make a great addition to a 7 year olds wardrobe. Essentially, Hickies turn any shoe into a slip-on, which means your child won't have to worry about fastening and unfastening any of the laces. Additionally, they are very unlikely to come undone, so they provide an ongoing, secure fit.

  • Mary
    9/17/2013 6:19 PM

    Genius- absolutely a genius find. I'm ordering for my whole family, including elderly parents who will benefit greatly from these. Thanks Grommet team!

  • Aaron
    9/17/2013 9:16 PM


    Thank you, Mary! I will be sure to pass along the message to the team!

The launch day conversation has ended. Please direct further questions about this Grommet to our Community Experience Team.

  • USA Today
  • Atlantic Magazine
  • All Things Digital
  • Fortune
  • Inc Magazine