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Fire & Flavor

Grill Simple

More than fifteen years ago, Davis and Gena Knox founded Fire & Flavor to create all-natural grilling products for traditional grills. As newlyweds, they began selling cedar planks from their garage in Athens, Georgia. Their family grew alongside the company. With Fire & Flavor cedar planks revolutionizing the market, Fire & Flavor expanded to include other products, including brines, charcoal, seasonings, smoking chips, wood pellets, and most recently, grills.
Fire & Flavor
Fire & Flavor
Small Business Support
Sustainable Living
Grill Simple

More than fifteen years ago, Davis and Gena Knox founded Fire & Flavor to create all-natural grilling products for traditional grills. As newlyweds, they began selling cedar planks from their garage in Athens, Georgia. Their family grew alongside the company. With Fire & Flavor cedar planks revolutionizing the market, Fire & Flavor expanded to include other products, including brines, charcoal, seasonings, smoking chips, wood pellets, and most recently, grills.

Davis was inspired to create the HERO™ Grill in order to have a solution for on-the-go grilling. The compact and lightweight set up paired with eco-friendly charcoal pods makes the HERO™ the perfect companion for an outdoor adventure. The Knox family and the Fire & Flavor team continue to develop products to advance the outdoor grilling experience, inspiring others to escape to nature.

Small Business Support
Sustainable Living