Sanni Shoo

Colorful & Clean

Maker Susanne Ritcher reinvented the shoe tray and it’s happily unrecognizable.
Sanni Shoo
Sanni Shoo
Independent Maker
Underrepresented Entrepreneur
Colorful & Clean

Maker Susanne Ritcher reinvented the shoe tray and it’s happily unrecognizable.

Flexible and brightly-colored, these shoe resting places make it easy to stay tidy. Place your wet, muddy shoes on the footprints and keep your floor clean.

The mats’ grooves help trap dirt and water—plus, they’re designed to easily wash off in the sink.

Susanne wanted something that would preserve her floors and match her home’s modern interior. After asking friends to try it out, she realized her idea wasn’t just practical but also didactic—kids can each have their own color and specific spot to place their footwear.

Shoo.Pad’s vibrant design incentivizes tidiness and teaches organization to kids and grown-ups alike.

Independent Maker
Underrepresented Entrepreneur