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ThirdLove

Fitting Pretty

Supportive, luxurious, and comfortable—that describes the 24/7 T-Shirt bra. Even better, ThirdLove is committed to helping every woman find her precise bra size for a perfect fit.
ThirdLove
ThirdLove
Independent Maker
Underrepresented Entrepreneur
Fitting Pretty

Supportive, luxurious, and comfortable—that describes the 24/7 T-Shirt bra. Even better, ThirdLove is committed to helping every woman find her precise bra size for a perfect fit.

Imagine getting a professional, accurate bra fitting at home without being prodded by a stranger. ThirdLove’s sizing app turns your phone into a “virtual measuring tape.” Snap a few quick photos and it figures out exactly what size you are, down to the half cup.

Most companies don’t sell half size bras because they cost too much to produce. But Heidi Zak founded ThirdLove to make bras that truly fit, so including those in-between sizes was a must. Heidi designs bras that they would love to wear themselves – durable, contouring, and comfy enough for all day.

The 24/7 T-Shirt Bra features ultra-thin, conforming memory foam cups, and a printed label instead of a scratchy tag. The double-layered back and hidden elastics smooth your silhouette, and padded closure fastenings won’t dig into your back. The no-slip pleated straps and gold alloy adjusters add a touch of luxury.

Up to 80% of women wear the wrong bra size, but you won’t be in that ill-fitted majority. With a bra from ThirdLove, you’ll feel like it was made just for you.

Independent Maker
Underrepresented Entrepreneur