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The Grommet is a product discovery platform where we help amplify innovative and unique consumer products from Makers, inventors and small businesses to a community of 3.5 million supporters and early-adopters.
Every weekday we launch at least one new product. Our goal is to improve the way consumer products are launched, discovered, shared, and bought.
Since 2008, The Grommet has discovered more than 2,800 products in 16 categories, many of which have become household names, including FitBit, Food Should Taste Good, GoldieBlox, IdeaPaint, OtterBox, PopSockets, SimpliSafe, SodaStream, S’well, and many others.
The Grommet’s Discovery team spends each year seeking and tracking down innovative and unique products. Although they consider thousands every year, only 3% are added to The Grommet.
With each launch, The Grommet tells the story behind the product and the company, producing in-house editorial, video, and lifestyle photography.
In 2014, The Grommet launched The Grommet Wholesale at the first White House Maker Faire. The Grommet Wholesale currently works with more than 15,000 retailers across the U.S. to help small businesses distribute their products to gift shops, home and gardening stores, and supermarkets.
In 2017, Ace Hardware acquired a majority stake in The Grommet.
For press inquiries contact, contact our Press Team: [email protected]
3-28-19
Co-founder Jules Pieri's "How We Make Stuff Now: Turn Ideas into Products That Build Successful Businesses" to be published by McGraw-Hill
read more1-31-19
Platform88 Partners with The Grommet to aid Makers, Inventors, and Entrepreneurs with Distribution, Design, and Manufacturing Resources
read more06-14-16
The Grommet Releases Research Results on Finding the Perfect Gift this Father’s Day
read more02-10-16
The Grommet appoints Jillian Balis as Chief Marketing Officer and Siobhan Dullea as Chief Growth Officer
read more06-10-15
The Grommet celebrates National “Week of Making” with “Maker Economy Meetups” across the US, June 12-18
read more06-18-14
The Grommet Launches Wholesale Ecommerce Platform As Part of the White House Maker Faire
read more10-10-13
Jules Pieri, Co-Founder of The Grommet, Named One of Fortune Magazine’s 2013 Most Powerful Women
read more05-14-13
Rakuten and The Grommet Combine Forces To Advance E-commerce Discovery Of Unique Products
read more09-17-12
Daily Grommet Announces Series B Funding Led By Japanese E-Commerce Company, Rakuten
read more06-03-10
Daily Grommet Recognized as "Most Innovative Business Strategy" Winner at the 2010 MITX Technology Awards
read more
