Maker Juliette Fassett has over a decade of experience as a serial entrepreneur. After several attempts at different tablet prop designs that never got to the finish line, Juliette recruited her husband Bruce to help invent the perfect tablet stand. He had an "aha!" moment, using his years of expertise as an optical engineer to come up with a straightforward and easy-to-use design in what became the “Flippy Tablet Pillow”. Every unit of Flippy sold helps support FirstBook.org, an organization that aims to provide all children equal access to a quality education by making books and other resources available to classrooms and programs serving children in need.