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Welcome Industries
Visual Measuring Cups

Inspired by a pie chart · The shape tells the size · Durable and BPA-free

  • Low Stock
  • Ready to Ship


So smart and so fun. Measuring cups ditch the tiny numbers and let the shape tell the story—a half of a cup is the half of the cup. They help make baking and cooking accessible for everyone from kids to adults. The cups neatly nest together to take up less space.

  • Made in Chicago, Illinois
  • Visual Measuring Cups let the shape tell the measurement
  • Made from durable, BPA-free Tritan plastic
  • Intuitive and inclusive design makes cooking and baking more accessible
  • Nest neatly together for less clutter
  • Please note: Cups may nestle tightly during shipping. Simply wash before use
Made in the USA
Underrepresented Entrepreneur


1 cup, 1/2 cup, 1/3 cup, 1/4 cup


6.75" x 4" x 2.25"


0.44 lb


Tritan plastic


Dishwasher safe


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Welcome Industries

Pam Daniels and Brandon Williams started Welcome Industries to bring creativity and imagination to products we use every day—like measuring cups. The idea for their visual cups started with a simple "what if"—what if measuring cups could look lik…

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