Yubi was created by Maker Adiya Dixon Wiggins. A busy working mom on the go, Adiya pined for a compact, hassle-free makeup brush that functioned as easily and naturally as her own fingers. She worked nights and weekends to develop prototypes, which she finalized with a local engineering partner in 2018.
Unlike bulky traditional makeup brushes, Yubi slips right onto your fingers and works like an extension of your own hand. The vegan bristles ensure an even and polished application, whether you’re using sunscreen, primer, concealer, or any other makeup or skincare product. Compact and versatile, Yubi gives you better control so you can ensure you’re putting your best face first.