Reversal of misfortune

After inadvertently putting her brand new cashmere sweater in the wash and dryer, Unshrinkit co-founder, Desiree Stolar, did what any resourceful, modern day woman would do—she turned to the Internet for guidance. While she came across plenty of home remedies, nothing worked. That’s when she teamed up with some fellow Harvard Business School graduate students to invent Unshrinkit. With the help of a chemical engineer, Desiree and company co-founders Nate Barbera and Matt Kahn developed​ a liquid solution specially devise​d ​to interact with shrunken, bunched up wool, cashmere, and angora to elongate, straighten, and restore the fibers back to their original "unshrunk" condition. There was such a great response, that they kept innovating and recently introduced a better-than-ever formula. Now, when your favorite sweater takes an accidental tumble in the dryer and ends up smaller than you’ll ever be, there’s no need to dismay. Simply dunk that sweater in a bottle of Unshrinkit mixed with water for 30 minutes, rinse, stretch, and lay flat to dry.

Unshrinkit

Shrunken Sweater Solution

Reversal of misfortune

After inadvertently putting her brand new cashmere sweater in the wash and dryer, Unshrinkit co-founder, Desiree Stolar, did what any resourceful, modern day woman would do—she turned to the Internet for guidance. While she came across plenty of home remedies, nothing worked. That’s when she teamed up with some fellow Harvard Business School graduate students to invent Unshrinkit. With the help of a chemical engineer, Desiree and company co-founders Nate Barbera and Matt Kahn developed​ a liquid solution specially devise​d ​to interact with shrunken, bunched up wool, cashmere, and angora to elongate, straighten, and restore the fibers back to their original "unshrunk" condition. There was such a great response, that they kept innovating and recently introduced a better-than-ever formula. Now, when your favorite sweater takes an accidental tumble in the dryer and ends up smaller than you’ll ever be, there’s no need to dismay. Simply dunk that sweater in a bottle of Unshrinkit mixed with water for 30 minutes, rinse, stretch, and lay flat to dry.
Made in the USA

Grommet Launch Conversation

Grommet Launch Conversation

  • Nate
    Nate

    Hi everyone! I'm Nate - co-founder of Unshrinkit. We​ first launched on the Grommet September 2014 and are back with a better-than-ever formula of Unshrinkit​. We hope to ​become a mainstay in your laundry room in case you ever need to unshrink a favorite wool garment.​ ​Our reformulated solution is easy to use, color-safe and helps you unshrink your clothes in just 30 minutes!

  • Mike
    Mike – Grommet Team
    10/30/2015 10:18 AM

    Hi everyone, if you'd like to learn more about Unshrinkit's story, check out their appearance on the Meet the Maker podcast below!

    And you can vote for them to get an ad during the Super Bowl here.

  • Nate
    Nate – Special Guest
    10/30/2015 10:26 AM

    @Mike Thanks for the feature! We had a great time recording the podcast - everyone should check it out!

    And yes, please vote for us here!

  • Candace
    Candace
    10/30/2015 10:40 AM

    Hi. I knit a sweater for someone out of 100% Peruvian wool. I accidentally semi-felted it while using the spin cycle on the washer to try and wring out water after hand washing. The sweater is not so "shrunk", but undesirably semi-felted. I was hoping for a way to restore the sweater enough to be able to unravel the yarn in some places as the sweater needs alterations. Is this wool sweater too far gone, or do you think the unshrinkit could rescue it?

  • Nate
    Nate – Special Guest
    10/30/2015 10:52 AM

    @Candace Good morning, and thanks for your question! Our product is designed to unshrink wool that has not yet felted. Unfortunately, once it has felted there's not much we can do. Since you've said it's semi-felted, I can't guarantee that our product will work, but it may be worth a shot!

  • Terri
    Terri
    10/30/2015 11:47 AM

    Hi Nate, will this work for cotton sweaters?

    T

  • Nate
    Nate – Special Guest
    10/30/2015 11:56 AM

    @Terri Hi Terri! Is your sweater made of 100% cotton or is it a cotton/wool blend? Our product works on both wool and wool blend sweaters, including wool/cotton blends. In the last few months, we have heard from some customers that Unshrinkit worked on their 100% cotton garments, but it wasn't designed for that so we can't guarantee it will work.

  • Nate
    Nate – Special Guest
    10/30/2015 12:01 PM

    @Terri This is a question we're asked all the time - as long as your sweater has some wool in it, Unshrinkit should work!

  • Terri
    Terri
    10/30/2015 12:05 PM

    @Nate just checked and its 100% cotton. I think I'll have to try and let you know,

    Thanks

    T

  • Nate
    Nate – Special Guest
    10/30/2015 12:07 PM

    @Terri Sounds good! Please email us at [email protected] if you have any questions about how to use it, and definitely let us know how it works on your sweater!

  • Valerie
    Valerie
    10/30/2015 12:11 PM

    how many sweaters can a bottle unshrink? Noticed in video you used a whole bottle, so it would be quite expensive if I had one this week, and another next week. I'd have to buy multiple bottles. Doesn"t cream rinse do the same thing? And cheaper?

  • Nate
    Nate – Special Guest
    10/30/2015 12:25 PM

    @Valerie Hi! Great question - our product will work for up to four sweaters in a single use! You do use the entire bottle, but you can unshrink as many shrunken items as you can soak in the solution at one time!

    As for your last question - while we were developing Unshrinkit, we tested all of the popular home remedies, and we found that while some of them might seem to work right away, the sweater will shrink back up the next time you wear it. Our product is based in chemistry and interacts with the proteins in wool fibers to allow you to permanently save your sweaters!

  • dan
    dan
    10/30/2015 12:14 PM

    We shrunk a cashmere blanket to less than a quarter of its original size. How much larger do you guess we can stretch this back?

    Thanks

  • Nate
    Nate – Special Guest
    10/30/2015 12:28 PM

    @dan Hi Dan - that's pretty shrunk, but if it's not felted you should be able to unshrink it back to it's original size! Because cashmere is such a fine fiber, it shrinks a lot, but that also means that it can unshrink a lot as well! Please let us know how it works!

  • Patricia
    Patricia
    10/30/2015 4:14 PM

    @Nate

  • Patricia
    Patricia
    10/30/2015 4:15 PM

    @Nate

    Forgive my ignorance... what is "felted"?

  • Patricia
    Patricia
    10/30/2015 4:17 PM

    @Nate

    Never-mind. After typing my question, it dawned on me that I am sitting at a computer with a wealth of information at my fingertips and simply Googled it.

  • John
    John
    10/30/2015 5:26 PM

    Will this work with silk?

    Tnx

    Toby

  • Mike
    Mike – Grommet Team
    10/30/2015 6:04 PM

    If there is some wool in there, John, it should work for you!

The launch day conversation has ended. Please direct further questions about this Grommet to our Community Experience Team.

 

Unshrinkit

Shrunken Sweater Solution

Reversal of misfortune

After inadvertently putting her brand new cashmere sweater in the wash and dryer, Unshrinkit co-founder, Desiree Stolar, did what any resourceful, modern day woman would do—she turned to the Internet for guidance. While she came across plenty of home remedies, nothing worked. That’s when she teamed up with some fellow Harvard Business School graduate students to invent Unshrinkit.

With the help of a chemical engineer, Desiree and company co-founders Nate Barbera and Matt Kahn developed​ a liquid solution specially devise​d ​to interact with shrunken, bunched up wool, cashmere, and angora to elongate, straighten, and restore the fibers back to their original "unshrunk" condition. There was such a great response, that they kept innovating and recently introduced a better-than-ever formula.

Now, when your favorite sweater takes an accidental tumble in the dryer and ends up smaller than you’ll ever be, there’s no need to dismay. Simply dunk that sweater in a bottle of Unshrinkit mixed with water for 30 minutes, rinse, stretch, and lay flat to dry.
Read More Read Less
Unshrinkit - Shrunken Sweater Solution

Grommet Launch Conversation

  • Nate
    Nate

    Hi everyone! I'm Nate - co-founder of Unshrinkit. We​ first launched on the Grommet September 2014 and are back with a better-than-ever formula of Unshrinkit​. We hope to ​become a mainstay in your laundry room in case you ever need to unshrink a favorite wool garment.​ ​Our reformulated solution is easy to use, color-safe and helps you unshrink your clothes in just 30 minutes!

  • Mike
    Mike – Grommet Team
    10/30/2015 10:18 AM

    Hi everyone, if you'd like to learn more about Unshrinkit's story, check out their appearance on the Meet the Maker podcast below!

    And you can vote for them to get an ad during the Super Bowl here.

  • Nate
    Nate – Special Guest
    10/30/2015 10:26 AM

    @Mike Thanks for the feature! We had a great time recording the podcast - everyone should check it out!

    And yes, please vote for us here!

  • Candace
    Candace
    10/30/2015 10:40 AM

    Hi. I knit a sweater for someone out of 100% Peruvian wool. I accidentally semi-felted it while using the spin cycle on the washer to try and wring out water after hand washing. The sweater is not so "shrunk", but undesirably semi-felted. I was hoping for a way to restore the sweater enough to be able to unravel the yarn in some places as the sweater needs alterations. Is this wool sweater too far gone, or do you think the unshrinkit could rescue it?

  • Nate
    Nate – Special Guest
    10/30/2015 10:52 AM

    @Candace Good morning, and thanks for your question! Our product is designed to unshrink wool that has not yet felted. Unfortunately, once it has felted there's not much we can do. Since you've said it's semi-felted, I can't guarantee that our product will work, but it may be worth a shot!

  • Terri
    Terri
    10/30/2015 11:47 AM

    Hi Nate, will this work for cotton sweaters?

    T

  • Nate
    Nate – Special Guest
    10/30/2015 11:56 AM

    @Terri Hi Terri! Is your sweater made of 100% cotton or is it a cotton/wool blend? Our product works on both wool and wool blend sweaters, including wool/cotton blends. In the last few months, we have heard from some customers that Unshrinkit worked on their 100% cotton garments, but it wasn't designed for that so we can't guarantee it will work.

  • Nate
    Nate – Special Guest
    10/30/2015 12:01 PM

    @Terri This is a question we're asked all the time - as long as your sweater has some wool in it, Unshrinkit should work!

  • Terri
    Terri
    10/30/2015 12:05 PM

    @Nate just checked and its 100% cotton. I think I'll have to try and let you know,

    Thanks

    T

  • Nate
    Nate – Special Guest
    10/30/2015 12:07 PM

    @Terri Sounds good! Please email us at [email protected] if you have any questions about how to use it, and definitely let us know how it works on your sweater!

  • Valerie
    Valerie
    10/30/2015 12:11 PM

    how many sweaters can a bottle unshrink? Noticed in video you used a whole bottle, so it would be quite expensive if I had one this week, and another next week. I'd have to buy multiple bottles. Doesn"t cream rinse do the same thing? And cheaper?

  • Nate
    Nate – Special Guest
    10/30/2015 12:25 PM

    @Valerie Hi! Great question - our product will work for up to four sweaters in a single use! You do use the entire bottle, but you can unshrink as many shrunken items as you can soak in the solution at one time!

    As for your last question - while we were developing Unshrinkit, we tested all of the popular home remedies, and we found that while some of them might seem to work right away, the sweater will shrink back up the next time you wear it. Our product is based in chemistry and interacts with the proteins in wool fibers to allow you to permanently save your sweaters!

  • dan
    dan
    10/30/2015 12:14 PM

    We shrunk a cashmere blanket to less than a quarter of its original size. How much larger do you guess we can stretch this back?

    Thanks

  • Nate
    Nate – Special Guest
    10/30/2015 12:28 PM

    @dan Hi Dan - that's pretty shrunk, but if it's not felted you should be able to unshrink it back to it's original size! Because cashmere is such a fine fiber, it shrinks a lot, but that also means that it can unshrink a lot as well! Please let us know how it works!

  • Patricia
    Patricia
    10/30/2015 4:14 PM

    @Nate

  • Patricia
    Patricia
    10/30/2015 4:15 PM

    @Nate

    Forgive my ignorance... what is "felted"?

  • Patricia
    Patricia
    10/30/2015 4:17 PM

    @Nate

    Never-mind. After typing my question, it dawned on me that I am sitting at a computer with a wealth of information at my fingertips and simply Googled it.

  • John
    John
    10/30/2015 5:26 PM

    Will this work with silk?

    Tnx

    Toby

  • Mike
    Mike – Grommet Team
    10/30/2015 6:04 PM

    If there is some wool in there, John, it should work for you!

The launch day conversation has ended. Please direct further questions about this Grommet to our Community Experience Team.